Dubbed LEAD ATA, the program will provide exclusive educational opportunities to candidates, which are designed to highlight how the regulatory and legislative process affects the trucking industry and the role ATA plays in shaping both.
"In the 80 years since ATA was founded, we have always relied on industry leaders to be our spokesmen and our examples of what trucking means to the country," said ATA President and CEO Bill Graves. "LEAD ATA will help us nurture and cultivate our next generation of leaders and ensure that the legacy those giants have left us is entrusted to sure, steady hands."
The program, which is sponsored by PeopleNet, will also demonstrate the many tools available to industry executives through ATA. Each year, a new class will be accepted into LEAD ATA to cultivate the federation's future ATA leaders.
"This industry and ATA have given me many opportunities to demonstrate leadership," said Kevin Burch, ATA vice chairman and president of Jet Express, Dayton, Ohio. "Participants in LEAD ATA will be given important leadership tools that they can use to guide this association and industry into a promising and prosperous future."
