Kohl's Corp. said this week that it will pack and ship eligible Amazon return items free of charge at the 82 stores offering the service. There will be designated parking spots near the Kohl's store entrances for those doing Amazon returns. The service will enable people to skip their local post office for Amazon returns, and it gets them into Kohl's stores - where they might then shop.
The department store had previously announced plans to open 1,000-square-foot Amazon areas in 10 of its stores in Los Angeles and Chicago that will sell Amazon.com Inc.’s Echos, Fire tablets and other gadgets. Shoppers can also have an Amazon employee come to their home and install a device or suggest smart home products to buy. Best Buy recently launched a similar program, which sends its employees to customers’ homes to recommend electronics.
Department stores have struggled as more people shop online or at discount stores. But despite the growth of online shopping, most retail transactions still take place in physical stores. Analysts have said that being partners with Amazon will give Kohl's a way to differentiate itself from other department stores and attract shoppers looking to buy electronics. For Amazon, it gets its devices in front of more people to try them.
Earlier this year, Sears Holdings Corp., the owner of Sears and Kmart said it would sell its Kenmore-branded appliances on Amazon.com for the first time.
Timely, incisive articles delivered directly to your inbox.