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Home » Business Strategy Alignment » 'Not Welcome Here': Amazon Faces Growing Resistance to Its Second Home

'Not Welcome Here': Amazon Faces Growing Resistance to Its Second Home

March 21, 2018
The Guardian

That proposition has united an ideologically diverse group of dissenters to Amazon’s grand HQ2 competition, ranging from rightwing organizations linked to the Koch brothers to the Democratic Socialists of America (DSA). Groups and individuals that would normally agree only to mutual disdain and distrust have somehow come around to the same conclusion: that Amazon’s decision to pit 20 cities against each other in a fight to host a future hub is a bad deal for everyone except Amazon.

In Atlanta, an anonymous group of activists with roots in the Occupy movement has set up AtlantaAgainstAmazon.org, a website that compares the HQ2 process to “something like a televised Hunger Games death-match,” and has designed anti-Amazon flyers that have been plastered around town.

Generation Opportunity, a conservative advocacy group for millennials associated with the Koch brothers, has launched a targeted digital ad campaign with a slickly produced, ominously soundtracked video that compares the HQ2 competition to — wait for it — the Hunger Games.

And a petition launched by the prominent urbanist Richard Florida and dozens of other academics calling for the finalist cities to unite in a “mutual non-aggression pact” on tax incentives has garnered more than 15,000 signatures.

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    KEYWORDS Business Strategy Alignment consumer packaged goods E-Commerce/Omni-Channel Global Supply Chain Management High-Tech/Electronics Industrial Manufacturing North America Regulation & Compliance Retail
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