Trade talks between the EU and U.K. have struggled in recent weeks, increasing the prospect that Britain departs the bloc without a deal and that businesses face an extreme shock when the divorce takes effect.
Challenge: Siloed technology systems were preventing a footwear retailer from capitalizing on customer demand for an omnichannel shopping experience. Without an enterprise view of inventory and “endless aisle,” this retailer was missing out on sales when particular styles and sizes were not stocked in a particular store. And without a best-in-class order management system, the high cost of shipping online orders was eroding profitability.
The evolution of e-commerce, with the need to meet customer demands for ever-faster delivery, requires a whole new approach to local fulfillment, says Jake Heldenberg, senior sales consultant with Vanderlande.
James Thomson, partner with Buy Box Experts, discusses how e-commerce is being transformed by the coronavirus pandemic — and how consumer buying patterns might be changed permanently.