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Maersk Line is using the technology for its Remote Container Management (RCM) software, which allows customers to monitor and make decisions as their cargo moves. It also produces data that can be analysed and used to improve supply chains.
Mike Fang, vice president and head of Greater China, Maersk Line, said particularly for very sensitive, higher value refrigerated cargo, RCM significantly raises the total value proposition of refrigerated container trade.
Fang said digitalisation is transforming every industry and it will transform Maersk in the coming years.
“Physical assets are our core strength — together with data we have an enormous advantage for optimising them and to provide better products and service,” he said.
“The process of integrating digital into the business is an ongoing and multifaceted process. Overhaul of legacy IT systems will enable cumbersome, manual processes such as booking to be entirely digitalised.”
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