• Advertise
  • Contact Us
  • Supplier Directory
  • SCB YouTube
  • About Us
  • Login
  • Subscribe
  • Logout
  • My Profile
  • LOGISTICS
    • Air Cargo
    • All Logistics
    • Facility Location Planning
    • Freight Forwarding/Customs Brokerage
    • Global Gateways
    • Global Logistics
    • Last Mile Delivery
    • Logistics Outsourcing
    • LTL/Truckload Services
    • Ocean Transportation
    • Parcel & Express
    • Rail & Intermodal
    • Reverse Logistics
    • Service Parts Management
    • Transportation & Distribution
  • TECHNOLOGY
    • All Technology
    • Artificial Intelligence
    • Cloud & On-Demand Systems
    • Data Management (Big Data/IoT/Blockchain)
    • ERP & Enterprise Systems
    • Forecasting & Demand Planning
    • Global Trade Management
    • Inventory Planning/ Optimization
    • Product Lifecycle Management
    • Robotics
    • Sales & Operations Planning
    • SC Finance & Revenue Management
    • SC Planning & Optimization
    • Supply Chain Visibility
    • Transportation Management
  • GENERAL SCM
    • Business Strategy Alignment
    • Customer Relationship Management
    • Education & Professional Development
    • Global Supply Chain Management
    • Global Trade & Economics
    • Green Energy
    • HR & Labor Management
    • Quality & Metrics
    • Regulation & Compliance
    • Sourcing/Procurement/SRM
    • SC Security & Risk Mgmt
    • Supply Chains in Crisis
    • Sustainability & Corporate Social Responsibility
  • WAREHOUSING
    • All Warehouse Services
    • Conveyors & Sortation
    • Lift Trucks & AGVs
    • Order Management & Fulfillment
    • Packaging
    • RFID, Barcode, Mobility & Voice
    • Warehouse Automation
    • Warehouse Management Systems
  • INDUSTRIES
    • Aerospace & Defense
    • Apparel
    • Automotive
    • Chemicals & Energy
    • Consumer Packaged Goods
    • E-Commerce/Omni-Channel
    • Food & Beverage
    • Healthcare
    • High-Tech/Electronics
    • Industrial Manufacturing
    • Pharmaceutical/Biotech
    • Retail
  • THINK TANK
  • WEBINARS
    • On-Demand Webinars
    • Upcoming Webinars
    • Webinar Library
  • PODCASTS
  • WHITEPAPERS
  • VIDEOS
Home » Logistics » DHL Doubles Robots Because Humans Alone Can’t Handle Holiday Crunch

DHL Doubles Robots Because Humans Alone Can’t Handle Holiday Crunch

DHL
A box travels along a conveyor at a DHL Worldwide Express facility in Chicago, Illinois. Photo: Bloomberg.
December 14, 2021
Bloomberg

Santa Claus is getting a bunch of help from robots this Christmas, as one of the world’s biggest supply chain firms rushed to add automation to its U.S. operations ahead of the holidays.

DHL’s supply chain unit doubled its use of robots in the U.S. this year and now has about 1,500 picking robots at its warehouses around the country, on top of adding 15,000 seasonal workers, Oscar de Bok, chief executive of the unit, said in an interview on Bloomberg TV. It has helped the parcel-delivery company to stay current on its orders, despite bottlenecks and higher labor costs.

“The supply chain disruption that we’re seeing at the moment is not a one-time thing,” de Bok said. “Because of the growth of e-commerce, supply chains are now organized differently because you get major hops and jumps at the end of the supply chain, because that’s the end-consumer. All the stores and the wholesalers and distributors that used to be in between are now less, and that’s why you get more disruptions in supply chains.”

Read more: Rise of the Robots Speeds Up in Pandemic With U.S. Labor Scarce

The unit of Deutsche Post AG started ramping up for the holiday season early, de Bok said, allowing it to add the 15,000 workers. The hiring surge came with a cost, though, with wages rising as much as 15% in some parts of the U.S. 

Longer term, DHL created eight resourcing centers around the U.S. to recruit and train workers. Other moves to better cope with soaring demand include investing in fulfillment centers that are closer to customers, and relying more on data analytics to better forecast customers’ shipping volumes, de Bok said.

    RELATED CONTENT

    RELATED VIDEOS

    Logistics Technology Robotics HR & Labor Management All Warehouse Services Order Management & Fulfillment E-Commerce/Omni-Channel Retail
    • Related Articles

      UPS and FedEx Handle Record Holiday Surge With Minimal Delays

      More Than Half of DC Managers Not Prepared to Handle Post-Holiday Returns, Study Says

      Global Demand for Industrial Robots Doubles Over Last Decade

    • Related Directories

      Tecsys, Inc.

      ProcureAbility

    Bloomberg

    Chery Eyes Canada Production as Chinese Carmakers Circle U.S.

    More from this author

    Subscribe to our Daily Newsletter!

    Timely, incisive articles delivered directly to your inbox.

    Featured Product

    Popular Stories

    • A cartoon illustration of a man sitting at a desk in front of a laptop, surrounded by five faceless humanoid robots

      The Productivity Story Everyone is Missing

      Technology
    • Planet earth from space showing realistic earth surface and world map as in outer space point of view

      Beyond Traditional Trade Agreements: A Proposal for Creating ‘Rules of Resilience’

      Global Supply Chain Management
    • A red and black container ship in open ocean

      Hormuz Attacks Against Commercial Shipping Reach Record Highs

      Global Gateways
    • An overhead view of a collection of multicolored lithium-ion batteries

      Building a Resilient U.S. Battery Supply Chain

      Green Energy
    • A blue container ship stacked with multi-colored containers sinking into an ocean of red tape that reads "tariffs"

      From Russian Oil to U.S. Supply Chains: The Hidden Risk of Secondary Tariffs

      Regulation & Compliance

    Digital Edition

    Scb q3 26 cover

    100 Great Supply Chain Partners 2026: The Secret to Supply Chain Success

    VIEW THE LATEST ISSUE

    Case Studies

    • Recycled Tagging Fasteners: Small Changes Make a Big Impact

    • A GRAPHIC SHOWING MULTIPLE FORMS OF SHIPPING, WITH A HUMAN STANDING AT THE CENTER, TOUCHING A SYMBOLIC MAP OF THE WORLD

      Enhancing High-Value Electronics Shipment Security with Tive's Real-Time Tracking

    • A GRAPHIC OF INTERLACING HONEYCOMBED ELEMENTS REPRESENTING GLOBAL BUSINESS TRANSACTIONS

      Moving Robots Site-to-Site

    • JLL Finds Perfect Warehouse Location, Leading to $15M Grant for Startup

    • Robots Speed Fulfillment to Help Apparel Company Scale for Growth

    Visit Our Sponsors

    4flow Amazon Freight Anaplan
    Arkieva AutoStore Blue Yonder
    Canadian National Railway Company Carton Cloud CoEnterprise
    Dassault Descartes Dexory
    Duravant E2Open EPG
    General Logistics Systems GEP Hy-Tek
    iGPS Knapp Korber
    Lyngsoe Odyssey Logistics OMP
    PeakAI Procurability Quinyx
    SAP Sikick Staples
    S&P Global Mobility Systech TADA
    Tive TransImpact US Bank
    Werner WSI
    • More From SCB
      • Featured Content
      • Video Library
      • Think Tank Blog
      • SupplyChainBrain Podcast
      • Whitepapers
      • On-Demand Webinars
      • Upcoming Webinars
    • Digital Offerings
      • Digital Issue
      • Subscribe
      • Manage Email Preferences
      • Newsletters
    • Resources
      • Events Calendar
      • 2026 Event Coverage
      • SCB's Great Supply Chain Partners
      • Supplier Directory
      • Case Study Showcase
      • Supply Chain Innovation Awards
      • 100 Great Partners Form
    • SCB Corporate
      • Advertise on SCB.COM
      • About Us
      • Privacy Policy
      • Contact Us
      • Data Sharing Opt-Out

    All content copyright ©2026 Keller International Publishing Corp All rights reserved. No reproduction, transmission or display is permitted without the written permissions of Keller International Publishing Corp

    Design, CMS, Hosting & Web Development :: ePublishing