The 30-hour event was available in 13 countries, generated a 60-percent jump in sales from last year, and saw the Amazon Echo Dot smart speaker crowned the most sought-after item worldwide.
Amazon was heavily pushing its own products on Prime Day and hours before, by making deals available for Alexa customers days before. The Echo Dot was also the best-selling product from a manufacturer in any category across Amazon globally, according to a press release from the company.
Other Amazon products that received a thumbs up from customers in the U.S. and abroad included Amazon’s Fire Tablets and Kindle Devices, the new Element-55-inch 4K Ultra HD smart LED TV — Amazon Fire TV edition, which was the best TV deal in Amazon history. With regard to items from other manufacturers, in the U.S., the Instant Pot DUO80 7-in-1 Multi-Use Programmable Pressure Cooker and the 23andMe DNA Tests for Health + Ancestry held the top spots among customers.
In the U.K., technology and gaming came out on top, including the TP-Link Wi-Fi Smart Plug, which works with Amazon’s Alexa, and the Sony PlayStation 4.
Technology was also a win in Spain, as the top selling items were the SanDisk Ultra Fit 64GB USB 3.0 Flash Drive, the Motorola Moto G PLUS (5th Generation) Smartphone and the Lenovo IdeaPad 310 Laptop.
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