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Home » Global Logistics » When Giants Merge: Integrating Supply Chains

When Giants Merge: Integrating Supply Chains

November 24, 2008
William O’Connor, Dir., Global Customer Serv./Logistics, P&G

Proctor & Gamble's acquisition of Gillette in 2005 was the largest-and most successful-corporate combination ever to happen in the consumer products industry. By complementing the strengths of each business, brand and retail relationship, the combined company has developed $1.2bn in savings and more than $1bn in new sales. Supply chain integration has been a major contributor to this success. Benefits go well beyond finding synergies in warehousing, distribution and transportation. More than 1,100 supply chain processes extending from demand planning through order management and onto the final distribution were broken down and built back up to meet the needs of a completely new organization. [Run Time (Min): 11:23]

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    Global Logistics Forecasting & Demand Planning Product Lifecycle Management Supply Chain Finance & Revenue Management Business Strategy Alignment Global Supply Chain Management HR & Labor Management Sustainability & Corporate Social Responsibility Consumer Packaged Goods
    KEYWORDS Business Strategy Alignment consumer packaged goods Forecasting & Demand Planning Global Logistics Global Supply Chain Management HR & Labor Management Product Lifecycle Management SC Finance & Revenue Management sustainability
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    William O’Connor, Dir., Global Customer Serv./Logistics, P&G
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