The move was taken to increase visibility into the entire shipping process, and offer a more customized experience, the carrier said. Enhanced features include live, "at-a-glance" status updates via color-coded progress bars; detailed flight, AWB and Customs information; access and navigation to shipping history, and added sorting and viewing capabilities for logged-in users, who can sort their shipments by origin and destination. In the process, they can simplify and consolidate the information displayed on their screens. American said it plans to pursue the continued global implementation of electronic AWBs; investments in new technology and warehouse equipment, warehouse facility upgrades, and the addition of ExpediteTC and perishable coolers at major cargo destinations worldwide.
