Founded in 1999, Orchestro harmonizes point of sale, internal enterprise resource planning (ERP) and third-party data into a common view of demand for brand owners. The deal follows E2open’s acquisition of a demand-sensing application from Terra Technology. As a result, E2open can bundle pre-packaged point-of-sale data from any retailer with demand-sensing technologies, providing planning, collaboration and execution from raw materials to final delivery to the consumer.

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