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Home » IBM Unveils New Technologies and Services at Smarter Commerce Summit

IBM Unveils New Technologies and Services at Smarter Commerce Summit

October 3, 2012
IBM

The IBM Marketing Center is a IBM SmartCloud Solution which integrates digital analytics with real-time marketing-execution capabilities. Chief marketing officers can analyze customer shopping patterns, then create personalized offers via e-mails or websites. Smarter Commerce Managed Services is a new set of tools from IBM's Global Process Services group. It helps users to manage cross-channel commerce processes, especially those related to the human-interaction components of electronic commerce, such as chat support and live assistance. In the process, IBM said, companies can more effectively connect their multiple commerce channels to accelerate business results. Another new offering for strategic supply management, available both in on-premise and SmartCloud versions, IBM's Emptoris Strategic Supply Management was designed to speed up and improve supplier governance, risk and compliance. It gives chief procurement officers visibility and control over spending, contracts, service providers and supplier intelligence. The new version includes enhanced information-management and workflow capabilities.

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Reverse Logistics Product Lifecycle Management Sales & Operations Planning Forecasting & Demand Planning Supply Chain Finance & Revenue Management Sourcing/Procurement/SRM Supply Chain Planning & Optimization Supply Chain Visibility Technology Quality & Metrics Supply Chain Security & Risk Mgmt High-Tech/Electronics
KEYWORDS EDI Communication (XML/EDI) Forecasting & Demand Planning Global Logistics High-Tech/Electronics international trade inventory control Inventory Management logistics management logistics services Product Lifecycle Management Quality & Metrics Reverse Logistics Sales & Operations Planning SC Finance & Revenue Management SC Planning & Optimization SC Security & Risk Mgmt Sourcing Solutions Sourcing/Procurement/SCM supply chain supply chain IT Supply Chain Management Supply Chain Planning Supply Chain Visibility Technology Transportation Management
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