The tool includes new insights, modeling, shelf- and store-management features. Upgrades include a new dashboard-driven interface, the ability to determine cannibalization by SKU, planogram automation and macro store-analysis capabilities. Users can immediately identify opportunities for sales growth and profitability, as well as distribution gaps. Planners can cluster stores by geography, demographics, physical size or fixtures. Planograms can then be generated and applied to multiple stores with similar attributes, or created specifically for unique locations. Aldata Category Optimization integrates category management, strategic and tactical assortment and retail execution through space planning.
Read Full Article
Timely, incisive articles delivered directly to your inbox.